Igor Lavrov, better known as Big Russian Boss, is a video blogger on the YouTube platform, with over 2 million subscribers on his channel. He also creates music videos, performs rap compositions.
Biography
The popular Internet figure was born in the summer of the early 90s in the Middle Volga region of Russia. From childhood, the boy had no prerequisites for creative activity. His adolescence passed among the most ordinary people, in no way connected with music and acting. Igor's parents always insisted that the guy connect his life with the financial and economic direction.
Already from the 10th grade, the young man decided to engage in rapping. To this he was prompted by the acquaintance with his future creative partner, the same young guy who wanted to achieve success in performing rap compositions. The newly-made friends, almost a month after the meeting, realized that they had a lot of common interests and decided to start recording their own musical compositions.
In Samara, the hometown of the guys, they managed to achieve a certain success, they even began to be recognized on the streets. They also posted their first track on an internet platform. In the global network, their popularity has only been strengthened.
Big Russian Boss says he attended college twice, both times in economics. For the first time, after completing his education, on the advice of his parents, Lavrov found a job in a banking institution in his hometown. But after a few months, the company went bankrupt, the workers were fired. It was at this moment in his life that the guy realized that he wanted to devote his life to the development of popularity.
Career
Igor developed in a musical direction together with a school friend. The artistry of young men allowed them to become popular not only in Samara, but throughout Russia. At the stage in his life, when Big Russian Boss began to introduce himself as a rap artist, he came up with his classic combination of clothes and a specially made rude voice. His image consisted of sunglasses, a long black beard, insulated winter clothes and the classic attribute of the king - the crown.
The whole essence of the duet's tracks is the use of profanity, a large amount of sarcasm and pathos, exaggeration of many everyday things. Initially, they looked for "PR" in social networks, tried to purchase advertising in popular Internet communities. Over time, they managed to break through to YouTube, where the guys' "moment of glory" came. On this video hosting, their success began to grow rapidly, for several years the number of people watching their channel exceeded a million people.
Personal life
In Igor's everyday routine, there is no place for the very image with which he makes a living. In everyday life, he is an ordinary young man, whose external data practically does not stand out in anything. He has a wife - Diana, they have no children. Unlike many public figures, Lavrov has never had uncomfortable situations associated with various Internet scandals.