How To Search For News Release Material

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How To Search For News Release Material
How To Search For News Release Material

Video: How To Search For News Release Material

Video: How To Search For News Release Material
Video: How to Write a Press Release 2024, December
Anonim

An interesting TV or radio news story starts with a good idea. Finding it can be a real problem for a novice journalist. He needs to learn how to quickly find relevant and useful information.

How to search for news release material
How to search for news release material

Instructions

Step 1

Make friends with press services. First of all, you should be interested in information and analytical divisions of regional authorities and local self-government. Their staff will tell you about important city, district, regional events and events. They will also help you to interview or comment from officials who, as a rule, are reluctant to communicate with journalists on their own. Ask to be included in the press service newsletter and to be invited to press conferences, briefings and other media events.

Step 2

Follow federal news agencies. To save time, subscribe to our online newsletters. Use information about current all-Russian events as a baseline, supplementing it with regional specifics. For example, after learning about changes in the education system, visit 2-3 city schools. Record the views of principals and teachers on the upcoming transformation and illustrate the comments with footage from school life.

Step 3

Check your calendar more often. In addition to state and traditional folk holidays, you can find many anniversaries and memorable dates worthy of attention there. A good news story would be the anniversary of a historic event. Talking, for example, about the 70th anniversary of the Battle of Moscow, focus on the participation of fellow countrymen in it, record an interview with the veteran. Pay attention to professional holidays. Use them as an excuse to talk about the economic situation in the region.

Step 4

Take an interest in the sports and cultural life of the city. At the beginning of the week, call theaters, sports schools and clubs, leisure centers, and other similar institutions. Find out about all upcoming events: competitions, contests, premieres. They will help you out in the event of an "information hunger". When politically and socially significant events are not happening, tell viewers and listeners about ordinary city life.

Step 5

Use seasonal themes. They appear every year and remain relevant for a certain time. Among the hottest seasonal news are the following: prevention of flu and colds, preparation for the heating season, the beginning and end of the school year, ice and snow drifts on the roads, repair of highways, etc.

Step 6

Connect with potential sources of information. They can be neighbors, friends, relatives, colleagues, and random travel companions. They will talk about a leaking roof - you will make a story about the work of the city's management companies. Praise the local therapist - prepare news about the prospects of free medicine. Be an attentive listener, then the news will find you on its own.

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