"Who owns the information, he owns the world." This biting phrase is known to every capable citizen. Viktor Shkulev does not set himself the task of mastering the world. He owns many media outlets.
Starting conditions
Journalism is a fascinating profession. With its own specifics and features. Viktor Mikhailovich Shkulev got into this sphere of activity by coincidence. Just as the head coach of the team in synchronized swimming was appointed in due time, who barely knew how to stay on the water. Victor was familiar with popular media as a regular reader and viewer. He did not know the professional subtleties about the belonging of the text to one or another genre. And this fact did not prevent Shkulev from making a brilliant career in the media business. 0ph
In the biography of the owner and publisher of the men's magazine "Maxim" it is noted that he was born on the outskirts of the Great Power. The future media tycoon was born on April 13, 1958 in an ordinary Soviet family. Parents lived in the village of Ulet in the Chita region. My father worked in the agro-industrial complex. The mother was in charge of the kindergarten. The child grew up calm and observant. I studied well at school, but I didn't have enough stars from the sky. He took part in social events and went in for sports. After finishing the 10th grade, Victor decided to get a specialized education at the Faculty of Physical Education at the Chita Pedagogical Institute.
Entrepreneurial activity
In his student years, Shkulev devoted all his free time to Komsomol work. He organized festive events, subbotniks, tourist rallies. Naturally, the teacher who received the diploma was invited to work in the regional committee of the Komsomol. Victor's career in the Komsomol was successful. Graduated from the Irkutsk Law Institute in absentia. In 1988, from the post of the 2nd secretary of the regional committee, he entered the graduate school of the Academy of Social Sciences in Moscow. In 1991 he graduated from graduate school. He defended his Ph. D. thesis. Came to work at the publishing house "Komsomolskaya Pravda" as director of the legal department.
Shkulev had to transfer the publication to market mechanisms of functioning in the absence of a proper legislative base. In 1995 he created a modern publishing structure with French partners. Viktor Mikhailovich had to make titanic efforts and spend ten years in order to create one of the largest media holdings in the country. By 2017, the company, the controlling stake of which is owned by Shkulev, includes the glossy magazines ELLE, ELLE girl, ELLE DECORATION, MAXIM, Marie Claire, Happy Parents and a number of others …
Prospects and personal life
It is very difficult to manage such a branched structure. In fact, both husband and wife and daughters work in the holding. Viktor Mikhailovich skillfully formed the management structure and put close relatives in key positions. The wife is responsible for the selection of personnel. The eldest daughter is employed as a corporate executive director. The youngest daughter is gaining journalistic experience in one of the holding's publications.
