Denis Simachev is a talented Russian designer who has created his own recognizable style. The collections actively use Russian folk motifs, prints for Gzhel and Khokhloma, Soviet symbols, shocking slogans. This style appeals to the golden youth, things from Simachev can be bought not only in Russia, but also abroad.
Education and career
The biography of the future designer began in 1974. Denis was born into a military family, but since childhood he was fond of fashion, beautiful things, designing clothes. Parents did not interfere with their son's plans.
Since 1988, Simachev has been educated in the field of fashion. He graduated from the College of Art and Graphic Design in Moscow, the Spanish Academy of Pivot Point, and the Moscow State Textile Academy. Denis's works have been repeatedly awarded with diplomas and prizes.
Since 2001, the designer started his own business, opening a company under his own name. The business went well, 5 years later the first Denis Simachev boutique was opened in the capital. The designer works with other companies as well: in 2007 he created a collection of snowboards for a sports firm. The designer collaborates with popular TV programs, believing that a large screen is the best option for advertising clothes.
Simachev-style: main features
Simachev's clothing style is very recognizable. The designer relied on traditional Russian motives, generously seasoned with kitsch, Soviet and post-Soviet symbols. His creative credo is to create catchy and even outrageous things. The designer's collections belong to the current street fashion, they look great on the catwalks and fit perfectly into the everyday youth style.
Denis boldly combines catchy slogans on T-shirts with printed fabrics with a pattern in the Khokhloma or Gzhel style, natural and artificial fur, leather, and metal fittings. Caps with earflaps and other things in an emphatically Russian style are used as accessories. Collections turn out to be bright and memorable, they are eagerly bought by fashion boutiques, the style "from Simachev" is also liked by customers regardless of gender and age. Colleagues-designers are ambiguous about this style, believing that Denis does not so much create fashion as he is engaged in the actual mix. By the way, prices for designer items are not at all democratic, the main target audience is the so-called “golden youth”.
Simachev does not pay attention to the opinions of critics. For some time now, he has been engaged not only in clothing, creating stylish and original bedding. The principle is the same: provocative slogans, recognizable prints, unexpected color combinations. Such products are readily bought as gifts and souvenirs.
Denis is also interested in other types of business. He owns a youth bar, another interesting direction to which the designer devotes a lot of time - the community of non-professional DJs.
Personal life
Denis talks a lot about his business and fashion, but does not like to talk about his personal life. It is known that the designer is married, his wife's name is Natalia. Simachev is a happy and loving father of his daughter Sonya, who is also partial to beautiful clothes and shoes. It is possible that the girl will follow in her father's footsteps, and soon a whole creative dynasty will appear on the fashion arena.