Many fashionistas and women of fashion know the French perfumery Lolita Lempicka, which is called the "magic potion". Meanwhile, this brand also produces cosmetics, clothing and accessories, all of the highest quality. The brand was founded by the imaginative girl Josiana.
Biography
Josiana Paividal was born in 1954 in the suburbs of Paris. Parents noticed that their daughter has a special view of the world around her, of ordinary things. She loved fairy tales - they delighted and inspired her.
However, her work did not start with perfume - she sewed dresses for dolls. And each was a masterpiece, because their style was not like any of the ordinary dresses. And the girl was only six years old.
As a teenager, Josiana started sewing dresses for herself, and they were also gorgeous. Parents had no choice but to send their daughter to Paris - to get an education at a high fashion school. Here she received the necessary knowledge and began to work independently.
The first personal collection from Lolita Lempica was released in 1983 in Paris. Where did this name come from? Josiana connected two women in it: the Polish artist Tamara Lempicka and the heroine of the novel Nabokov, which is also not quite usual. The audience was delighted with the outfits that were in the show.
A year after the presentation of the collection, Josiana opened her first boutique in Paris, and then she flew to Japan for a fashion show, and there she was again successful. However, Josiana was in a hurry to do even more, and in 1985 she showed her products at a fashion show in Paris - this was already the official brand Lolita Lempicka. A year later a new collection of the brand comes out, and again it will be successful.
Of course, not everything was so smooth, and Josiana had to work for herself and run a women's clothing line in one well-known fashion house. She also dealt with children's clothing. During this stressful time, she came up with new models, created something new, and they were always masterpieces.
Finally, in 1990, the fashion house Lolita Lempicka opens - the house of Josiana. She has regular customers and admirers of her practical and at the same time elegant clothes. During these years, a collection of wedding dresses and other collections appeared.
Today, the Lolita Lempicka brand is better known for its perfume, which Josiana began producing in 1997. Immediately, the brand had new fans who appreciated the aroma of unusual perfumes and unusual design: a bottle in the form of an apple entwined with ivy of golden color. The idea was this: opening the bottle, the girl immediately goes to the Garden of Eden.
However, this was only the beginning, and later the brand developed into a perfume line, adding new ideas and compositions to the original scent. At that time there were no analogues of these products, and now Lolita Lempicka is one of the leaders in the perfume market. Now these products bring the brand the largest income among other types of products.
Personal life
Josiana Paividal is a rather private person, but sometimes she can be persuaded in an interview. And then she says that if it were not for her husband Joseph, she would not have been able to achieve such success, because he supported her in everything and helped her a lot.
The couple have three daughters: Elsa, Lorena and Paulina, and they all help their parents in their business. The whole family loves creativity and perceives their work as art - this helps them bring joy to people.
