The well-known clip-maker of Ukraine is Alexander Alexandrovich Filatovich. Many Ukrainian and Russian singers work with him with pleasure. He is famous for originality and responsibility. All his clips are of high quality and worthy of attention. He is an excellent husband and father, is proud of his son and spends a lot of time with him.
short biography
Alexander Filatovich was born in Vinnitsa on February 26, 1982 in a family of doctors. Father Alexander Vladimirovich is a healer. Practicing alternative medicine. Mom holds the post of chief physician.
Parents did not particularly insist on the continuation of family traditions, did not force him to be a doctor. Alexander felt a creative streak in himself, was interested in photography, mastered playing the piano. In 2004 he confidently entered the Kiev National University of Culture and Arts. Received a specialty - film and television director.
First success
At the university, Alexander took additional courses in directing A. Mitta, received a musical education. As a student, he earned his first fee for a political commercial. For 350 dollars, he got some initial experience in advertising, felt great happiness that everything worked out. Sasha lived in a hostel, his parents did not indulge in money. They pursued a cunning policy of motivating the student to be self-sufficient. And it worked. While in his 4th year, he decided to shoot a video clip "Recognition" for the singer Olga Kryukova.
Further … more … better …
Since 2003, Filatovich found himself in the vortex of work on music videos. To date, he has filmed more than 250 works.
A. Filatovich has only one goal - to work better and better. By nature, he is self-critical, does not like narcissism, but he tries to make everyone happy with his work. He is often asked: "What is more important in a director - appearance or internal content?" He replies that charisma is important. And judging by how his work today is in full swing, he has enough charisma. A good music video maker never lives in poverty, wherever he is.
For him, all the videos and singers are good. But there are those with whom it is especially comfortable to work. Filatovich worked many times with Sati Casanova, Ekaterina Buzhinskaya, Irina Dubtsova.
The idea of Sati Kazanova's video "Moya Pravda" is fantastic. The heroine falls in love with the robot. The image of such a man is ideal and leaves no choice. The shooting took place in a posh hotel on Rublevka. For the sake of the video, Sati dared to drive a car, although she never drove. The fans and everyone who took part in the filming liked the unreal video.
The script for Ekaterina Buzhinskaya's video "Imagined" was invented by her. A. Filatovich realized his plans. Katya is completely sure of him. She knows that working with Alexander will bring delight and emotions to the viewer. The plot of the video is unpretentious, but close to many and like in a fairy tale, with a happy ending. The heroine suffers from family troubles, everything seems mundane and gray. And only children give new strength to live on. Children of famous and talented people were filmed in the video. The heroine's husband was played by actor Oleg Savkin. Black Newfoundland has added fun and optimism to the story.
Alexander himself loves to experiment and always supports such impulses among the singers. Irina Dubtsova's video “Forgive Me” turned out to be danceable and dynamic, fashionable and stylish. Irina starred in one breath, time flew by. In time, the video was filmed for a day at an old, dilapidated factory, on the outskirts of the city.
Alexander Rybak wrote the song for the video "You Got Me Out" himself. According to his stories, there was a girl who came to him, knocked on doors, called on the phone, and left hundreds of messages on his answering machine. So the title of the song is justified. The idea to put a video for this song came to Rybak's head, and A. Filatovich only helped to bring it to life. Both were satisfied.
The song "Dudochka" is based on the lyrics by A. Akhmatova. The music was composed by V. Malezhik. Varvara is not indifferent to poetry, so she took the song into her repertoire. A. Filatovich offered to shoot a video in the Ukrainian open-air museum "Pirogovo". Some of the scenes were filmed in the 19th century Kiev library, which the young Akhmatova visited. Fans have been waiting for this clip and appreciated it. Varvara managed to convey all the beauty and mystery of the poems of the famous poetess.
Personal life
The family of Alexander Filatovich is his wife Catherine and son Mikhail. The meeting on the set of the film turned out to be vital. In 2012, Katya Kovalchuk became the wife of a music video maker.
A son is growing up - Misha. They spend all their free time together. They travel to different countries and cities. They go to events in their hometown. Misha learns the world, and his parents do not notice how the clock is ticking. But together with Misha they learn what family happiness is. And how good it feels when relatives are around.
Ideals, beliefs, addictions
Fond of photography and music since childhood, Alexander has achieved mastery in clip making. He is the one who, having reached certain heights, cannot stop and goes forward, striving for perfection. Today he is eighty percent satisfied with his work. He realized long ago that video clips are a fascinating genre and this is his path.
He tried to shoot a full-length movie, but he didn't like it. Making a movie takes much longer than a video clip. The pleasure of the creation has to wait for a long time, so the clips inspire him more.
A. Filatovich is often asked about his hobby. He replies that songwriting, photography and cinema can be safely attributed to hobbies. At the present time, he has no leisure to write songs, he does not often want to shoot a movie, he takes pictures of everything and everyone, since he cannot do without it while traveling. Dreams of a time when it will be possible to travel constantly.
Alexander Filatovich is one of the best clip makers in Ukraine. He has no scandalous reputation. Singers love to work with him. He is a fruitful person. Alexander is convinced that all people are born capable and become talented.
