Many of the older generation of TV viewers remember the funny and charming advertising hero Lenya Golubkov - he also said that he was “not a freeloader, but a partner”. And he talked about how wonderful it is to be in the structure of MMM and other places where "money falls on your head."
It was this television image that helped the actor Vladimir Permyakov to become a real celebrity.
Biography of the actor
Vladimir Sergeevich Permyakov was born in the Krasnoyarsk Territory in 1952. The village where he was born is called Permyakovo, so he is definitely a native Krasnoyarsk. His whole family was of simple origin, everyone was engaged in rural labor: his father looked after horses at the collective farm stable, and his mother also worked on the collective farm. The children helped the elders - they worked around the house, went fishing and went to the forest to pick berries and mushrooms. Volodya loved to fish, and often provided his family with a good catch. As a child, he loved to sit by the river with a fishing rod - the river was next to his house. And he also enjoyed riding horses, in the saddle and without a saddle, and felt himself one with the horse - he liked this occupation so much.
At school, Vladimir became interested in amateur performances and began to think about what he wanted to become an artist. However, it was still far from the realization of the dream: after graduation, the army was waiting for him, where he had to serve for two years.
After the army, Permyakov worked at a factory in the regional center of Kansk, then in Tobolsk. As a creative person, he began his career as a host of various events, and he did it perfectly thanks to his natural gift of a humorist and lightness of character.
And yet the young actor wanted scale, scope, and in the late eighties he moved to Moscow to find his place in the sun there. He worked in different teams, in different theaters for several years, and then there was a restructuring, and advertising of financial pyramids began to appear on the screens.
It was the artist's finest hour - Lenya Golubkova was known and loved by the whole country, because he was a real embodiment of men of that time. And Permyakov began to consider himself lucky: he got the role quite by accident.
Permyakov - Golubkov
And the director of commercials was also lucky with the artist. As a man of the people, Vladimir knew a lot of jokes, jokes, jokes, and knew how to speak the language of ordinary people, knew their interests and aspirations. In one of his interviews, he said that much in the videos about MMM was invented by him.
All the videos turned out to be so vital that people recognized themselves in them: here the husband wants to buy his wife boots and is ready for any scam for this. So he doubts whether it will work out or not, he is afraid to burn out, and then he waves his hand at everything and decides "headlong into the pool." His hero was close and recognizable, and therefore these advertising phrases scattered throughout the country, sounded everywhere.
Permyakov just needed to transfer to the screen what was happening in the life of each person, and therefore the videos were very believable. And Lenya Golubkov himself became literally a symbol of that time.
As the actor himself says, the videos were popular, but they did not help him to earn fabulous wealth - at that time the actors were paid very little. Therefore, he had to go through financial difficulties and moral dissatisfaction. Because he was not perceived as a serious actor for a long time. For the creators of full-length films, he remained the funny and strange character from the MMM video. They say about such a phenomenon: "The character killed the actor." It was a very difficult period of his life - practically penniless, because he was not invited to the cinema, there were no roles.
Despite the fact that later the role of MMM in people's lives was assessed negatively, in 2011 Vladimir Sergeevich starred in another video about this pyramid. As he himself said, he did not consider Mavrodi a criminal.
In addition, Permyakov did not have a special education, and in the early nineties he went to study to be an actor in cinema, drama and television. Such a wide range was not chosen by chance: an actor must be a versatile person and do what is needed here and now.
At the end of the nineties, Permyakov began to cooperate with the theaters "Zong", "Beginning" and "Mel". He performed in entreprise: for example, in the theater "Museum of Man" Vladimir played the role of Dymov in "Jumping".
Vladimir Permyakov in the cinema
Vladimir's debut as a film actor took place in 1989 - it was an episode in the film "Edge". The next role was more significant: he played the captain of the special department in the film "General". In the same year he was invited to play the role of Zosim Ivanovich in the film "Running on the Sunny Side".
And then the time for television series began, and the actor began to appear in these projects. Many people remember his roles in the TV series "My Fair Nanny", "Daddy's Daughters", "Cop in Law-9" and others. The best series, where Permyakov was filmed, is considered the series "Plot", where Vladimir was lucky to work with such famous artists as Sergei Bezrukov, Maria Poroshina, Alexey Buldakov, Pavel Derevyanko.
Permyakov also participated in television shows, in various television programs. And in 2016 he tried himself as a producer - he began to create the musical project "Astrophysics" and tried to master the genre of the musical series.
Personal life
In his personal life, Permyakov experienced a tragedy: his first wife Natalya Remizova died a few years after the wedding. She was a journalist. In her memory, Vladimir Sergeevich wrote the play "Mandrake Apples", where he tried to reveal the theme of relationships between loved ones who do not appreciate those who are near. And when they lose, they bitterly regret it.
Vladimir's second wife helps him in his work: she types the texts of his plays and scripts.
Actor Vladimir Permyakov is a supporter of a healthy lifestyle: running, swimming.
