Each of us has repeatedly faced the need to draw up an advertisement for the purchase or sale of an apartment, car, job search or a missing pet, advertising the services provided. At the same time, I constantly had to think about how to make an ad effective so that they would immediately pay attention to it.
Instructions
Step 1
Of course, there is nothing difficult in writing an advertisement for the sale of an apartment or finding a pet, but it is worth thinking about advertising your company or products, attracting customers to the network business, to courses or seminars. First of all, try to interest or even intrigue the reader. Such an ad is usually noticed the first time it is read. Practice writing, choose the right phrases, imagine yourself in the client's place. Would such an ad attract you?
Step 2
At the same time, you should not write too much and insert a complete description of your products or services, while providing it with professional expressions. A simple reader who is not too versed in the issue is unlikely to be interested in reading such an announcement to the end.
Step 3
If you offer a job, then be sure to indicate what your company is working with, be it perfumes, pipes, reinforced concrete structures or chips. After all, most job seekers are interested not only in working conditions and the level of wages, but also in the subject with which they will need to work.
Step 4
Publish your ad at a set frequency Of course, on the Internet, different message boards are updated at different times, so try to find out the speed of filling such a board in order to post your ad on time. If you advertise in a periodical, find out the frequency of its publication. But do not overdo it, the reader may get the impression that your products or services are not of very high quality, since they need constant advertising.
Step 5
If you publish your ad several times, then try to change the text more often. Each time include new phrases in it, rearrange them.
Step 6
Too many exclamatory sentences, enthusiastic phrases that promise "mountains of gold" are unlikely to attract serious people, because there are so many similar texts around. Therefore, when writing your ad, exercise restraint, be honest and interesting.