Elena Sheidlina is known as the author of the video blog Time of My Photos, an artist in the original genre. Her creations have become a source of inspiration for Miley Cyrus, Sonny John Moore. The girl draws the plots of the pictures in dreams.
Fragile Elena, who looks like an enthusiastic child, has rapidly burst into the world of modern art, loves to watch TV shows in her free time. She does not show her own popularity and does not boast of fame. But the video blogger and model actively encourages teenagers not to hide their individuality.
The road to dream occupation
Lena Lyalina was born on June 30, 1994 in Saratov. From birth, the baby was surrounded by bright things with stylish accessories. Often, the mother took her daughter with her to work, to a fashion boutique. The family was fond of sewing. As a child, the future star had a chance to wear outfits made according to the patterns of famous fashion magazines.
The inspiration of the girl's flight of fantasy was her grandmother. She taught her granddaughter to understand the metaphorical nature of images, to understand poetry. It was the grandmother who initiated the appearance of a kind of blogger's mascot, the blue-haired gnome. His relative presented it to the girl despite the protests of her mother.
Later he acquired many associates. All of them have taken worthy places on the shelves of the already adult Elena. With kind words she recalled the model and the music teacher. The teacher gave the students to listen to the compositions and asked them to sketch the emotions that arose after that. Lena was engaged in dancing.
She chose a non-standard direction: the girl was attracted by hip-hop. From fifteen Lyalina studied at college. Getting an education in the direction recommended by my mother gave an incentive for further improvement. The student took up the study of publishing. Elena studied Photoshop and became interested in photography. The girl meticulously brought her first works to perfection.
She processed them a lot in a photo editor, used program graphics. Most of the visual effects were created in the mastered "Photoshop". Over time, the chosen campaign seemed to the author more and more ineffective. Lena's creative searches were supported in every possible way by her relatives. They became her main assistants in creating new images.
Mom, who forbade her daughter to spend a lot of time at the computer, took the girl herself in an unusual angle and setting. Acquaintance with the creative works of other artists became a new impetus. Most of all, Lena was struck by Asian motives.
Hobby as a matter of life
The provocative pictures were replaced by the unusual ones. The girl applied the original make-up, used stickers and minimally processed the finished photos. After a trip to St. Petersburg, Lyalina realized that she had found a space for experiments. The girl's hometown did not accept creativity.
Lena moved in 2013 and entered the Faculty of Public Relations. An unusual girl, passionate about photography, quickly attracted attention to herself. The almost invisible Tumblr account quickly began to fill up with subscribers. Then the blogger changed her pseudonym. Lena Terry turned into Elena Sheidlina.
At first, the girl was looking for interesting stores selling clothes, and offered cooperation. Most of the domestic brands perceived her style with caution. But Asian countries with great pleasure published their works in glossy magazines.
Fashion was of little interest to the girl. Clothes played the role of a source of inspiration. The work with the well-known UNIF brand became a new twist in his biography. Now the designers themselves asked the artist for work. However, Lena chose only those whose concept interested her.
Almost unknown to anyone, the future star of social networks at seventeen met a young man. Eugene was also fond of photography and managed to achieve considerable success in his chosen field.
Personal life and work
Communication gradually developed into real feelings. In 2012, from the virtual world, where all the meetings took place, young people moved into reality.
To a large extent, Elena was motivated to move by the fact that her chosen one lived in St. Petersburg. At the end of 2017, the lovers became husband and wife officially. After the wedding, the creative pseudonym became a real surname.
The husband helps the chosen one to organize photography, supports even her most extravagant undertakings. For the sake of meeting interesting people and a spectacular photo, Elena often leaves the city. Her last sessions were held in the domestic capital, Japan, France.
The girl spends a lot of time at the easel. Lena uploads her drawings to Instagram on a special account. In April last year, an exhibition of interactive exhibits was held, independently prepared by Elena. At the same time, the launch of the Soda cosmetic collection, developed in collaboration with the artist, took place.
The artist became the author of a limited edition for a cosmetic brand. The blogger plans to increase his subscription base to ten million. A bet has already been made to achieve this level.
Sheidlina was offered to participate in the advertisement for OWSLA. The shooting has been postponed until the visa issue is resolved, but exciting work is expected.
Sheilina also acted as a director. She put on the clip "Kid" by the group "OQJAV". Lena also took part in the filming of the video for the musical composition "Hateful Love" by the band "Little Big".
The successful model designed and presented a limited edition sneaker for the Converse brand.
She became the official face of the Nike brand. Elena is the author and organizer of the exhibitions Soft Revolution and Sheidlin's Universe.
